Premium Portfolio
Oculi Architects
A website that filters for premium clients and stops the "tyre kickers" from wasting your time.
Defining the silence
between spaces.
Where minimalism meets structure. A digital portfolio crafted to showcase the unseen details of modern architecture. Immersive, silent and profound.
Client
Oculi Architects
Year
2024
Service
Digital Experience
Prestige is a
filter.
Premium service businesses don't need more leads. They need better leads.
We designed the Oculi digital presence to act as a velvet rope, repelling price shoppers and magnetically attracting clients who value architectural excellence.
The Architecture of Trust.
We translated physical architectural principles into digital UX.
Negative Space
Use of extreme whitespace allows the portfolio work to 'breathe', signalling confidence and luxury positioning.
Micro-Interactions
Subtle hover states and smooth scrolling physics that mimic the weight and precision of physical materials.
Cinematic Scale
Full-bleed imagery that breaks the grid, allowing the user to step inside the architectural space.
Quality over Quantity.
Since launching the new digital presence, Oculi has seen a decrease in total leads, but a significant increase in project value.