Good business.Great websites.
Website, ecommerce, SEO, Google Ads and content pricing for Australian businesses.
Compare packages and see what’s included before we talk.
All prices in AUD. Final scope and fees agreed before work begins.
Website packages
A strong start. Room to grow. Something extraordinary.
1 of 5 packages
| What’s included | Launch$49/mo + GST$199 + GST setup · or $599 + GST upfront | Launch Plus$99/mo + GST$499 + GST setup · or $2,500 + GST upfront | Business$4,000–$9,000 + GST | Premium CMS$9,000–$14,000 + GST | SignatureFrom $15,000 + GST |
|---|---|---|---|---|---|
| Best forThe type of business each option suits best. | Getting online | Several services or areas | Growing businesses | Content-led businesses | Architects & premium brands |
| Page allowanceHow many pages your website can launch with. | Up to 5 pages | Up to 10 pages | Up to 15 pages | Unlimited pages | Unlimited pages |
| Website structureHow the pages are organised so visitors and Google can find each service. | Personalised pages | A page per service & area | Dedicated service pages | Multi-page + CMS | Bespoke architecture |
| DesignHow far the look is tailored to your brand. | Personalised to your brand | Personalised to your brand | Custom visual direction | Bespoke design system | Dedicated art direction |
| Mobile-friendlyEvery page is built to read and work well on phones and tablets. | Included | Included | Included | Included | Included |
| Contact & enquiry formA form that sends enquiries straight to your inbox. | Included | Included | Included | Included | Included |
| Click-to-call & emailVisitors can tap to call or email you from any page. | Included | Included | Included | Included | Included |
| Services showcaseHow your services are presented across the site. | On-page sections | A page per service | Individual service pages | Editable service pages | Tailored service stories |
| About your businessWhere your story and team are introduced. | On-page section | Dedicated page | Dedicated page | Editable pages | Brand narrative |
| Images & galleriesHow your photos are laid out to show your work. | Image sections | Image sections & gallery | Service galleries | Editable galleries | Curated project showcases |
| TestimonialsWhere client reviews appear to build trust. | On-page section | Home & service pages | Across key pages | Editable content | Integrated case studies |
| Search foundationsThe search setup done at launch so Google can index and understand your pages. | Titles & descriptions | Page titles & Search Console | Page-by-page setup | CMS SEO setup | Bespoke search structure |
| Fast pages & imagesImages are compressed and pages are built to load quickly. | Included | Included | Included | Included | Included |
| Content supportHow much help you get shaping the words on your pages. | Existing content refined | Existing content refined | Page copy refinement | Content direction | Story & content direction |
| Self-managed contentWhether you can edit text and images yourself in a content editor. | Not included | Not included | Optional | Included | As scoped |
| Projects & case studiesHow your past projects are presented. | Simple highlights | Simple highlights | Optional | Editable project library | Bespoke project stories |
| Motion & interactionsThe level of animation and movement on the site. | Subtle essentials | Subtle essentials | Refined interactions | Custom interactions | Art-directed motion |
| Hosting & maintenanceKeeping your site online, backed up and up to date after launch. | Included monthly* | Included monthly* | |||
| Visibility & SEOOngoing search work after launch, available as a monthly plan. | |||||
| Let’s get started |
Hosting
*The $49/month + GST Launch and $99/month + GST Launch Plus subscriptions include hosting and maintenance. The upfront options ($599 + GST and $2,500 + GST) include first-year hosting, then $199/year + GST. Ongoing care is optional.
Scope
The pages, editing needs and integrations determine the scope. Larger requests and ongoing edits are agreed before work begins.
Page allowances
Unlimited pages applies to Premium CMS and Signature page allowances. Content, features, integrations, revisions and delivery are agreed in the project scope.
All prices in AUD. Final scope agreed before work begins.
Ecommerce packages
From your first products to a more ambitious store.
1 of 4 packages
| What’s included | Shopify Launch$4,500–$7,000 + GST | Custom Ecommerce$7,000–$13,000 + GST | Advanced EcommerceFrom $13,000 + GST | Commerce PlatformFrom $25,000 + GST |
|---|---|---|---|---|
| Best forThe type of business each option suits best. | First online store | Established brands | Complex selling needs | Bespoke commerce |
| Store platformThe system your store runs on. | Shopify | Scoped to your business | Scoped to your business | Bespoke architecture |
| Design directionHow far the store design is tailored to your brand. | Brand-aligned storefront | Custom store design | Bespoke shopping experience | Product & experience strategy |
| Mobile shoppingBrowsing and checkout are built to work smoothly on phones. | Included | Included | Included | Included |
| Product allowanceHow many products we set up in your store at launch. | Up to 20 products | 21–50 products | Unlimited products | Migration scoped |
| Collections & categoriesHow products are grouped so shoppers can browse them. | Core setup | Custom structure | Advanced catalogue structure | Bespoke catalogue model |
| Product pagesThe layout and detail of each product page. | Essential product details | Custom product layouts | Rich product experiences | Bespoke product experience |
| Cart & checkout setupHow the cart and checkout steps are configured. | Standard checkout | Platform-supported options | Advanced options as scoped | Integration-led checkout |
| Payments configurationPayment providers connected so you can take orders. | Included | Included | Included | As scoped |
| Shipping configurationShipping rates and rules set up for where you deliver. | Core settings | Business-specific rules | Complex rules as scoped | Systems integration |
| Discounts & promotionsDiscount codes and sales set up for your campaigns. | Core setup | Campaign-ready setup | Advanced rules as scoped | Bespoke requirements |
| Search & filteringTools that help shoppers find products by name, price or type. | Standard tools | Enhanced discovery | Advanced discovery | Bespoke requirements |
| Search foundationsTitles, descriptions and structure so Google can index your products. | Product SEO essentials | Product & collection SEO | Catalogue SEO strategy | Technical architecture |
| Analytics setupTracking that shows visits, sales and where buyers come from. | Core tracking | Ecommerce tracking | Measurement plan | Measurement architecture |
| Content & brand directionHow much help you get with product copy and brand presentation. | Existing assets | Store content refinement | Content direction | Brand & product storytelling |
| Data migrationMoving products, customers and orders across from your current store. | Available, quoted to scope | Scoped separately | Quoted to scope | Quoted to scope |
| CRM & system connectionsLinking the store to your CRM or other business systems. | From $750 + GST | From $750 + GST | Integration scope | Integration architecture |
| HandoverTraining so you can run the store yourself. | Store walkthrough | Training & walkthrough | Team training | Operational handover |
| Support & maintenanceOngoing updates and help after launch, available as a care plan. | ||||
| Let’s get started |
Product allowances
More than 20 products or bespoke product templates need a custom ecommerce scope. Advanced Ecommerce has an unlimited product allowance from $13,000 + GST.
What’s separate
Unlimited refers to product count. Content preparation, integrations and migration are agreed in the project scope. Platform subscriptions, paid themes, apps and transaction fees are additional. Product imagery is separate.
All prices in AUD. Final scope agreed before work begins.
Care & SEO packages
A website looked after. A business easier to find.
Care plans
Hosting, maintenance and help to keep your website online, secure and improving.
1 of 3 plans
| What’s included | Hosting$199/year + GST | Website Care$40/mo + GST | Visibility Starter$197/mo + GST |
|---|---|---|---|
| Best forThe type of business each option suits best. | Keeping your site online | Ongoing peace of mind | Light SEO upkeep |
| Hosting & SSLSecure hosting with a valid certificate so your site stays online and trusted. | Included | Included | Included |
| BackupsRegular copies of your site so it can be restored if something breaks. | Included | Included | Included |
| Uptime monitoringWe get an alert if your site goes offline. | Included | Included | Included |
| Platform maintenanceSoftware updates that keep the site secure and working. | Included | Included | Included |
| Security & form checksRegular checks that the site is secure and enquiry forms still arrive. | Not included | Included | Included |
| Basic supportHelp by email when something on the site needs attention. | Not included | Included | Included |
| Minor content editsSmall text or image changes made for you each month. | Quoted separately | 30 minutes / month | 30 minutes / month |
| Search Console & analyticsGoogle’s tools set up to show how people find and use your site. | Not included | Not included | Setup & monitoring |
| SEO health checkA monthly check for indexing problems, broken links and weak page titles. | Not included | Not included | Indexing, links & page titles |
| On-page SEO fixOne small search improvement made on your site each month. | Not included | Not included | One small fix / month |
| Search snapshotA short monthly summary of clicks, top searches and fixes made. | Not included | Not included | Clicks, top searches & fixes |
| Let’s get started |
SEO plans
Search and AI-search work with clear monthly numbers. Every plan includes Website Care.
1 of 3 plans
| What’s included | Local SEO$1,500/mo + GST$1,500 + GST setup · waived on 6 months | Growth SEO$2,900/mo + GST$1,500 + GST setup · waived on 6 months | Authority SEO$4,900/mo + GST$1,500 + GST setup · waived on 6 months |
|---|---|---|---|
| Best forThe type of business each option suits best. | One local area | Several suburbs or services | Competitive multi-area growth |
| Areas coveredThe suburbs or regions we build your search presence around. | 1 area, up to 3 suburbs | Up to 3 areas | Up to 6 areas |
| New suburb or service pagesNew pages written to rank for a service or suburb you want work from. | 2 / month | 3 / month | 4 / month |
| Articles & project storiesArticles and project write-ups that answer what your customers search for. | 2 / month | 4 / month | 6 / month |
| Page upgradesExisting pages improved with sharper copy, headings and search targeting. | 2 / month | 4 / month | 8 / month |
| Google Business Profile postsUpdates posted to your Google listing to keep it active in Maps. | 4 / month | 8 / month | 12 / month |
| Review reply draftsA reply written for each new Google review, ready for you to approve. | Every new review | Every new review | Every new review |
| Directory, backlink & PR workListings, links and mentions on other sites that build trust with Google. | Citation check | 2 / month | 4 / month, including PR |
| Schema & internal linksStructured data and links between your pages that help Google understand the site. | New pages | Site-wide | Site-wide |
| AI search trackingQuestions we ask ChatGPT, Gemini and Google AI Overviews to see if they recommend you. | 10 questions | 25 questions | 50 questions |
| Rank trackingThe Google searches we track to measure where you appear. | 30 searches | 60 searches | 100+ searches & competitors |
| Technical health & indexingChecks that Google can crawl and index every important page. | Monthly | Monthly | Weekly |
| Website Care includedHosting, maintenance and support come with every SEO plan. | Included | Included | Included |
| Live dashboardA live view of your results and the work done, updated as it happens. | Included | Included | Included |
| Written strategy updateA written note on what changed, what we did and what comes next, instead of standing calls. | Monthly | Fortnightly | Weekly |
| Let’s get started |
How SEO plans run
- Minimum term
- 90 days
- Then
- Month to month
- Notice
- 30 days
Monthly numbers start after the setup month and rely on photos and project details supplied within five business days.
Add-ons
- Extra page
- $850 + GST
- Extra area
- $400/mo + GST
- Area exclusivity
- $750/area/mo + GST
Area exclusivity is available on Growth and Authority.
Good to know
All SEO plans and Visibility Starter include Website Care. Launch quotes account for the hosting you already pay for. Visibility Starter covers one small fix a month. Domain registration is separate. No SEO package guarantees rankings, leads or revenue.
All prices in AUD. Final scope agreed before work begins.
Google Ads packages
Search ads built around your services, budget and area.
1 of 3 packages
| What’s included | Local Ads$799/mo + GST$750 + GST setup · waived on 3 months | Ads Growth$1,490/mo + GST$750 + GST setup · waived on 3 months | Ads Scale$2,490/mo + GST+ 8% of spend over $8k · setup included |
|---|---|---|---|
| Best forThe type of business each option suits best. | One location | Several services or areas | High-volume leads & ecommerce |
| Suggested ad spendThe monthly budget you pay Google directly, separate from our fee. | $1,000–$3,000 / month | $3,000–$7,000 / month | $7,000–$15,000 / month |
| CampaignsHow many separate ad campaigns we build and manage. | 2 search | 4 | Up to 8 |
| LocationsHow many business locations or target areas your ads cover. | 1 | Up to 2 | Up to 4 |
| Search ads & asset extensionsText ads on Google search with extra links, call buttons and details. | Included | Included | Included |
| RemarketingAds shown to people who have already visited your website. | Not included | Included | Included |
| Performance Max & ShoppingGoogle’s automated campaigns across its networks or product ads with prices for online stores. | Not included | One of either | Included |
| YouTube & Demand GenVideo and image ads on YouTube, Gmail and Discover. | Not included | Not included | Included |
| Search term reviewsWe check what people searched before clicking and block wasted spend. | Fortnightly | Weekly | Weekly |
| Ad copy testsNew ad wording tested against the current ads to lift results. | 1 / month | 2 / month | 4 / month |
| Landing page changesChanges to the page your ads send people to so more visitors enquire. | Advice | 1 / month | 2 / month |
| Lead trackingHow calls and form enquiries from your ads are recorded. | Calls & forms | Call tracking & forms | Calls, forms & CRM lead status |
| Live dashboardA live view of spend, leads and results, updated as it happens. | Included | Included | Included |
| Written strategy updateA written note on what changed, what we did and what comes next, instead of standing calls. | Monthly | Fortnightly | Weekly |
| Your own Google Ads accountThe account is in your name so you keep the data if you leave. | Included | Included | Included |
| Let’s get started |
How plans run
- Notice
- 30 days
- Settling time
- About 90 days
- Budgets over $15k/mo
- Quoted to scope
Plans run month to month after any commitment.
Ads Scale fee
- Management
- $2,490/mo + GST
- Spend above $8k/mo
- + 8% of that spend
- Example: $12k spend
- $2,810/mo + GST
Your ad spend
Ad spend is paid directly to Google and is separate from the management fee. You own your Google Ads account. No ad plan guarantees leads or sales.
All prices in AUD. Final scope agreed before work begins.
AI Content packages
Brand-led imagery and short-form creative.
1 of 4 packages
| What’s included | Trial$299 + GST once | Studio$499/mo + GST | Growth$799/mo + GST | CampaignFrom $1,199 + GST |
|---|---|---|---|---|
| Best forThe type of business each option suits best. | Testing the direction | Regular product content | More products & formats | A focused campaign |
| Products featuredHow many of your products appear in the content. | One product | Up to 3 | Up to 5 | Scoped to the campaign |
| Final imagesFinished images delivered each cycle. | 5 | 10 / month | 20 / month | Agreed deliverables |
| Short videosShort product videos for social media and ads. | 1, up to 10 seconds | 2 / month, up to 10s each | 4 / month, up to 10s each | Edited 15–30s advertisements |
| Creative briefWe agree the look, products and goals before work starts. | Included | Included | Included | Included |
| Brand reference reviewWe study your existing brand material so the content matches it. | Included | Included | Included | Included |
| Product reference checksEvery image is checked against your real product for accuracy. | Included | Included | Included | Included |
| Visual directionHow broad the creative style and exploration is. | One trial direction | Consistent brand direction | Broader creative exploration | Campaign art direction |
| Product imageryClean images that show your product clearly. | Included | Included | Included | As briefed |
| Lifestyle conceptsScenes that show your product in use. | As briefed | As briefed | As briefed | Campaign-led scenes |
| Background & scene stylingBackgrounds and settings chosen to suit your brand. | Included | Included | Included | Included |
| Lighting & colour consistencyLighting and colour kept consistent across the set. | Included | Included | Included | Included |
| Image clean-up & finishingRetouching to remove flaws before delivery. | Included | Included | Included | Included |
| Visual quality reviewA final human check of every asset before you receive it. | Included | Included | Included | Included |
| Social-ready exportsFiles sized for social media and marketplace listings. | Listing & social formats | Listing & social formats | Advertising & social formats | Channel-specific delivery |
| Website-ready exportsFiles sized and compressed for your website. | Included | Included | Included | As briefed |
| Campaign concept developmentA campaign idea developed around a launch or season. | Not included | Not included | Optional | Included |
| DeliveryHow long each batch takes to arrive. | 5 business days | 5 business days per cycle | 5–7 business days per cycle | Campaign schedule |
| RevisionsThe changes you can ask for after delivery. | One round | One monthly batch | One monthly batch | Agreed in brief |
| Let’s get started |
How it works
Finished assets for ecommerce and product businesses. You supply product references, links and brand material. We combine generation, automation and human quality control.
Shared totals
Image and video totals are shared across the products in your plan. Products can rotate each month; unused outputs do not roll over.
All prices in AUD. Final scope agreed before work begins.
How the allocation works
- Image and video allowances are totals shared across the products included in the plan, not an allowance for every SKU. You choose how to allocate those totals.
- A different label, flavour, colourway or visibly different package normally counts as a separate product.
- Identical packaging in another size may be treated as one product family after review.
- Products can rotate in later monthly cycles. Unused outputs do not roll over.
What we need from you
- Product references and links
- Logo, brand colours and guidelines
- Multiple product angles where available
- Visual references and any required claims
How we check the work
- Creative direction is agreed before production.
- Kavera checks product geometry, labels, colours, lighting and AI artefacts.
- The client reviews a curated output and approves every final asset.
- Product category and advertising claims are reviewed before campaign scope is accepted.
FAQ
Pricing questions
What is GEO and is it included?
GEO (generative engine optimisation) helps your business get recommended in AI answers from ChatGPT, Gemini and Google AI Overviews. Every SEO plan includes it. We track the questions your customers ask those tools and shape your pages so they can be cited.
What counts as a page upgrade?
A page upgrade improves a page already on your site. We sharpen the copy, headings and page title, add internal links and structured data, then target the searches that page should win.
Is there a setup fee?
SEO plans have a $1,500 + GST setup for the audit, tracking, Business Profile and baseline. It is waived on a six-month term. Local Ads and Ads Growth have a $750 + GST setup that is waived on a three-month commitment. Ads Scale includes setup. Launch has a $199 + GST setup and Launch Plus has a $499 + GST setup.
How does area exclusivity work?
For $750 + GST per area a month we won’t take on a competing business in your category in that area. It is available on Growth and Authority SEO plans with a six-month minimum and ends when your plan ends.
Is there a minimum term?
SEO plans have a 90-day minimum, then run month to month with 30 days’ notice. Google Ads plans run month to month after any setup commitment, also with 30 days’ notice.
Let’s find your starting point.
Tell us what you need. We’ll work out the scope and a suitable option.