Skin concern organisation
Structure services around client concerns like acne, pigmentation, barrier repair or lash volume rather than complex machine acronyms.
Salon & Clinic Websites · Australian Dermal Clinics
Skin and lash clinic website design.
Clients seeking skin treatments and lash extensions invest significant care into choosing the right practitioner. They want to understand your qualifications, review treatment safety and know what to expect before booking an appointment.
We design websites for Australian skin clinics, dermal practices and lash studios that establish clinical trust and guide new clients into the right initial consultation.
What a skin and lash clinic website needs
- Treatment organisation structured by skin concern and lash style
- Initial consultation and skin assessment intake booking pathways
- Pre-treatment preparation instructions and skin allergy patch testing
- Transparent contraindications and client suitability guidelines
- Authentic before-and-after galleries with session context and timelines
Clinical care
Clinical trust. Structured bookings.
Unlike casual grooming appointments, dermal treatments, chemical peels and lash extensions require informed consultation before application. Prospective clients want to verify therapist qualifications, assess clinical hygiene and understand contraindications before laying on a treatment bed.
When a clinic site presents confusing technical machinery jargon or hides pre-treatment instructions, cautious clients hesitate to book. Clear communication regarding skin analysis, patch testing and downtime transforms hesitant visitors into loyal long-term clients.
We design websites for aesthetic clinics that educate and reassure. Structured treatment pathways guide clients based on their skin goals, while integrated booking systems make scheduling consultations and patch tests straightforward.
Clinic essentials
What skin clinics need from a website
Every feature should educate prospective patients, ensure treatment safety and streamline consultation bookings.
Consultation booking flows
Prompt first-time clients towards an initial skin assessment or lash consultation before reserving high-intensity dermal treatments.
Pre-appointment guidelines
Provide clear instructions on pausing active retinoids, avoiding recent sun exposure and arriving without mascara to prevent wasted appointments.
Contraindication transparency
Outline pregnancy, medication, allergy and sun exposure considerations clearly alongside treatments so clients understand suitability before booking.
Grounded visual results
Showcase authentic before-and-after comparisons with realistic treatment timelines, session counts and recommended home care.
Clinical hygiene and credentials
Display therapist certifications, dermal health degrees and strict hospital-grade sterilisation protocols to reassure cautious patients.
Package fit
Choose the tier that fits your clinic
From independent dermal therapists and solo lash studios to multi-room aesthetic practices, our packages match your clinical footprint.
Launch Website
$49/month
Allowance
Up to 5 pages
Suited for
Independent dermal therapists, solo lash artists and boutique single-room treatment suites.
Scope
A personalised website with services, about, images, testimonials and an enquiry form. Monthly hosting and maintenance included.
Package details
$199 setup. Or $599 once-off with first-year hosting included, then $199/year. Domain registration is separate. Changes are agreed before work begins.
Industry fit
Provides up to 5 pages covering your treatment menu, consultation steps, before-and-after results, clinic policies and direct booking link. Hosting and regular maintenance are included so you can focus on client treatments.
Business Website
$4,000 to $9,000
Allowance
Up to 15 pages
Suited for
Established aesthetic clinics, dermal practices and multi-room skin studios offering advanced modalities.
Scope
Custom pages with business-specific design, lead capture, analytics, SEO foundations, two revision rounds and a managed launch. Additional non-CMS pages remain in this tier and are quoted to scope.
Industry fit
Delivers up to 15 custom pages, enabling dedicated skin concern landing pages, comprehensive pre-care guides, retail cosmeceutical showcases and robust local search foundations.
Premium CMS Website
$9,000 to $14,000
Allowance
Unlimited pages
Suited for
Multi-location cosmetic clinic groups and expanding dermal brands with several regional clinics.
Scope
Bespoke strategy, design and CMS modelling for client-editable content, with content direction, SEO, premium motion, accessibility, performance QA, training and handover.
Package details
Unlimited applies to the page allowance. Content, features, integrations, revisions and delivery are agreed in the project scope.
Industry fit
Custom CMS architecture for multi-venue clinic groups requiring separate location pages, practitioner directories and centralised treatment content management.
Boutique skin suites and solo lash artists can open their online clinic on our Launch Website or step up to a custom Business Website for expanding dermal practices. Explore our pricing page for package comparisons.
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Compare all packagesGood questions
Common clinic questions answered
How can our website ensure new clients book a consultation first?
We design your service pathways so that high-commitment skin treatments prominently prompt first-time visitors to book an initial consultation or skin analysis first. By explaining why an assessment is necessary to check skin condition and contraindications, clients understand the process and feel confident booking the correct first step.
Can we publish pre-care and post-care instructions on the site?
Yes, we create dedicated sections or downloadable guides for pre-treatment instructions and aftercare routines. Having clear guidance on stopping active skincare ingredients before peels, attending lash appointments without mascara or managing post-treatment redness reduces client calls and prevents avoidable complications.
Can our website connect to clinical booking and management software?
Yes. We integrate direct booking links or booking widgets for popular aesthetic and salon platforms such as Timely, Fresha, Phorest, Cliniko or Square Appointments. Clients can select their treatment, practitioner and preferred time slot seamlessly across desktop and mobile devices.
How should before-and-after photos be displayed on the website?
We design dedicated before-and-after galleries that showcase genuine, unedited client outcomes under consistent lighting. Adding notes on the number of sessions required and the timeframe involved builds trust and ensures visitors have realistic expectations about their own treatment journey.
Can we sell our professional skincare products through the website?
Yes. If you stock retail cosmeceuticals, lash cleansers or aftercare kits, we can integrate simple purchase links or build a dedicated ecommerce store. This allows your existing clients to easily reorder their home care routines and purchase digital gift vouchers directly from your website.
Let’s build your clinic website.
Tell us about your clinic, treatments and practitioner team. We will recommend the right website scope for your practice.